# Knock2

> Knock2 is a website visitor identification platform for B2B revenue teams. It identifies the companies and the individual people researching your product on your website, scores their buying intent with AI against your ideal customer profile, and routes qualified buyers to your sales team in real time through integrations with HubSpot, Salesforce, Slack, Apollo, Outreach, and Salesloft. A free trial is available.

Key facts:
- Category: Website visitor identification / B2B buyer intent software
- Identifies visitors at the person level (name, title, company, email), not just the company level
- AI lead scoring: describe your ICP in a sentence and every identified visitor is scored 0–100 against it automatically
- Routes identified buyers to CRMs, Slack, and outreach sequencers automatically
- Offers an MCP server so AI assistants (Claude, Cursor, and other MCP-compatible tools) can access real-time visitor data
- Website: https://www.knock2.ai/

## Product

- [Website Visitor Identification](https://www.knock2.ai/identification): How Knock2's super pixel identifies every person visiting your website, not just the company, and enriches the buying committee.
- [Identify Buyers](https://www.knock2.ai/identify-buyers): Turn high-intent anonymous traffic into pipeline before visitors ever fill out a form.
- [Lead Scoring](https://www.knock2.ai/lead-scoring): AI scoring of every identified visitor 0–100 against your ICP — no rule engines or point systems.
- [Workflows](https://www.knock2.ai/workflows): Automation that filters, enriches, and routes identified buyers to your CRM, Slack, and outreach tools.
- [Ad Reveal](https://www.knock2.ai/ad-reveal): Ties identified buyers back to the ad campaign that brought them to your site.
- [Integrations](https://www.knock2.ai/integrations): Native integrations with HubSpot, Salesforce, Slack, Apollo, Outreach, Salesloft, and more.
- [Pricing](https://www.knock2.ai/pricing): Plans for B2B teams of every size; free trial available.

## For AI Agents & Developers

- [Knock2 MCP](https://www.knock2.ai/mcp): Model Context Protocol server that connects real-time visitor data to Claude, Cursor, and any MCP-compatible AI tool.
- [Knock2 API](https://www.knock2.ai/api-knock2): Programmatic access to identified companies, contacts, and buyer intent signals.

## By Team

- [For Sales Teams](https://www.knock2.ai/for-sales-teams): Reps call buyers who just researched your product instead of dialing cold.
- [For Marketing Teams](https://www.knock2.ai/for-marketing-teams): Attribute the 97% of traffic that never fills out a form back to campaigns.
- [For RevOps Teams](https://www.knock2.ai/for-revops-teams): Identification, enrichment, scoring, and routing run automatically inside your existing stack.

## Comparisons

- [Compare Knock2](https://www.knock2.ai/compare): Overview of how Knock2 compares to other visitor identification tools.
- [ZoomInfo Alternative](https://www.knock2.ai/zoominfo-alternative)
- [RB2B Alternative](https://www.knock2.ai/rb2b-alternative): Knock2 identifies ~50% more visitors than RB2B.
- [Leadfeeder Alternative](https://www.knock2.ai/leadfeeder-alternative)
- [Lead Forensics Alternative](https://www.knock2.ai/lead-forensics-alternative)
- [Leadinfo Alternative](https://www.knock2.ai/leadinfo-alternative)
- [Snitcher Alternative](https://www.knock2.ai/snitcher-alternative)
- [Albacross Alternative](https://www.knock2.ai/albacross-alternative)
- [Company-ID-Only Tools Alternative](https://www.knock2.ai/company-id-alternative): Person-level identification vs. account-only tools.

## Company

- [About Knock2](https://www.knock2.ai/about): Built by sales leaders for B2B sales teams.
- [Customers](https://www.knock2.ai/customers): How B2B sales teams use Knock2 website intent data.
- [Partners](https://www.knock2.ai/partners): Agency and technology partner ecosystem.
- [Blog](https://www.knock2.ai/blog): Sales playbooks, GTM strategy, and intent data insights.
- [Podcast](https://www.knock2.ai/podcast): Knocking to 10 — founder stories and sales leadership.
- [Book a Demo](https://www.knock2.ai/book-demo)
- [Contact](https://www.knock2.ai/contact)

## Optional

- [Knock2 Labs](https://www.knock2.ai/knock2-labs): Experimental features and product innovation.
- [ROI Calculator](https://www.knock2.ai/roi-calculator)
- [Privacy Policy](https://www.knock2.ai/privacy-policy)
- [Terms and Conditions](https://www.knock2.ai/terms-and-conditions)