Scaling SaaS from $4M to $20M ARR: Matt Lattanzio on Building Efficient Inbound Engines and Transitioning to CRO
In this episode of Knocking to 10, Matt Lattanzio shares the real GTM playbooks that helped scale 7shifts from $4M to $20M ARR in just over two years — all while leading marketing and go-to-market through Series A to Series C.