Lead Scoring

Describe your ICP in a sentence. We'll score every visitor against it.

No rule engines, point systems, or configuration hell. Knock2 reads your natural-language ICP and automatically scores every visitor, so your reps only spend time on the right buyers.

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Visitors Identified
2.svg45Baseten company logo with stylized 'F' symbol to the left of the text.7Taskrabbit company logo with a stylized rabbit icon.GoTab company logo in white text on a transparent background.Chalk logo with the word 'chalk' in lowercase white letters followed by a white square.Arcee AI logo with stylized triangular graphic on the left and the word 'Arcee' followed by small 'AI' on a black background.Baselayer logo with stylized stacked layers icon.Workmate company logo with stylized 'W' symbol.Luma brand logo with a white stylized asterisk symbol and the text 'luma' in lowercase letters.Wayflyer company logo with stylized W icon.Coverflex company logo with a white semicircle graphic to the left of the text.Salsa brand logo with stylized interlocking shapes.
TrueNAS brand logo with a geometric cube icon.45Baseten company logo with stylized 'F' symbol to the left of the text.7Openlayer company logo with a geometric icon to the left of the text.GoTab company logo in white text on a transparent background.Chalk logo with the word 'chalk' in lowercase white letters followed by a white square.Arcee AI logo with stylized triangular graphic on the left and the word 'Arcee' followed by small 'AI' on a black background.Baselayer logo with stylized stacked layers icon.Workmate company logo with stylized 'W' symbol.Luma brand logo with a white stylized asterisk symbol and the text 'luma' in lowercase letters.Wayflyer company logo with stylized W icon.Coverflex company logo with a white semicircle graphic to the left of the text.Salsa brand logo with stylized interlocking shapes.
Lead Scoring

Scoring that matches how your team actually sells.

Knock2 reads your ICP in plain English, scores every visitor against it, and gets smarter with every qualification.

Your ICP
North American SaaS, 50–300 employees. Sales or RevOps leaders.
J
Jordan Blackwood
VP of RevOps · Northbeam
96
A
Amara Okonkwo
Head of Demand Gen · Frostlake
89
M
Mateo Ruiz-Sandoval
Director of Sales · Quillbank
84
F
Fenn Adebayo
Growth Lead · Hedgerow AI
72
Natural-language ICP

Describe your ICP in a sentence. Not a rule tree.

Other tools make you build point systems and rule hierarchies, then spend weeks tuning them. Knock2 reads two sentences and starts scoring every visitor immediately. Update the sentence, the model adapts. No RevOps ticket required.

"We target mid-market SaaS companies in North America, typically 50–300 employees, Series A–C. Ideal buyers are Sales, Marketing, or RevOps leaders." — One customer's entire ICP configuration
Weighted scoring

Score the company and the buyer. Weight whichever matters more.

Some teams care about firmographic fit. Others care about the title that can actually say yes. Knock2 scores both dimensions separately and lets you dial the balance. A VP at a wrong-fit company scores differently than an intern at a perfect one.

Company Fit Buyer Persona
VP of Sales 501–1000 94
Head of RevOps 50–200 88
Series B SaaS Perfect fit 82
Mid-market Fintech Ideal size 76
J
Jordan Blackwood
VP of RevOps · Northbeam
👍
👎
T
Tobias Whitmore
Intern · Harbor Logic
👍
👎
A
Amara Okonkwo
Head of Demand Gen · Frostlake
👍
👎
Score model updated
Human-in-the-loop

Your reps teach the model what great looks like.

Thumbs up on a lead your rep would call. Thumbs down on one they wouldn't. Knock2 learns from every decision and gets sharper with every click. No calibration meetings. No RevOps tickets.

Trusted by GTM Teams Everywhere

What revenue leaders say about Knock2
“
100x better than RB2B and the platforms I've seen in the past.
Jeremy Steinbring
CEO & Founder · RevOnyx
“
I was blown away with your tool… I hooked it up and within 45 minutes we booked a meeting.
Rodrigo Diaz de Rivera
VP Sales & Marketing · OrderEase
“
Knock2 has transformed our outbound sales motion. It embeds insights directly into our workflow.
Fionn Hart
Head of Sales · Cuedesk
“
One of the fastest and most useful lead tools I've ever used. I could instantly see who was on my site.
Tim Yakubson
Founder · B2B Boosted
“
100x better than RB2B and the platforms I've seen in the past.
Jeremy Steinbring
CEO & Founder · RevOnyx
“
I was blown away with your tool… I hooked it up and within 45 minutes we booked a meeting.
Rodrigo Diaz de Rivera
VP Sales & Marketing · OrderEase
“
Knock2 has transformed our outbound sales motion. It embeds insights directly into our workflow.
Fionn Hart
Head of Sales · Cuedesk
“
One of the fastest and most useful lead tools I've ever used.
Tim Yakubson
Founder · B2B Boosted
“
We started getting high-quality leads instantly after implementation.
Sarah Mitchell
Marketing Lead
“
The data accuracy is insane. Better than any platform we've tried.
John Carter
Founder
“
Super clean UI with powerful backend capabilities. Loved it.
Mike Johnson
CTO
“
Helped our sales team close deals faster than ever before.
Alex Brown
Sales Director
“
We started getting high-quality leads instantly after implementation.
Sarah Mitchell
Marketing Lead
“
The data accuracy is insane. Better than any platform we've tried.
John Carter
Founder
“
Super clean UI with powerful backend capabilities.
Mike Johnson
CTO
“
Helped our sales team close deals faster than ever.
Alex Brown
Sales Director
See It In Action

Hear it from

Watch real teams share how Knock2 transformed their pipeline

Baseten — Six-Figure Pipeline From Website Intent
Emily Lepetos on how Knock2 powers Baseten's sales development
OrderEase — From Install to Meeting in 45 Minutes
Rodrigo shares how Knock2 became his #1 warm lead source
Podpitch — Demos in Under 60 Seconds
Neal Shulman on turning website traffic into same-day meetings
Fuse Finance — Unlocking Website Buyer Intent
Alessandro on how Knock2 turned their site into a pipeline generator

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