MADE FOR PLATFORMS

The feature your customers will ask for next. Without building any of it.

Knock2 powers white-labeled visitor identification inside CRMs, sales engagement platforms, website builders, and AI sales tools. Embed our identity layer, ship it under your brand, and turn every customer's website into a feature they pay you for.

1 API call
To onboard a customer
100%
Your brand, white-labeled
93%*
Visitors Identified
FOR PLATFORMS

What changes when your platform knows who's on your customers' websites?

Same product. Same customers. A new data layer underneath that makes everything you already do worth more.

Before Knock2

Building it yourself, or not at all.

  • Your customers ask for visitor identification, and you point them to a third-party tool
  • Building an identity graph means data vendor contracts, match-rate tuning, and privacy compliance you don't want to own
  • Your platform only sees the leads that fill out a form, which is a fraction of real buyer activity
  • Competitors who add intent data first become the system of record. You become the integration.
With Knock2

An identity layer that ships under your brand.

For Product
Ship visitor identification as a native feature in weeks, not quarters. One API call provisions a customer, one script identifies their traffic, and the data flows into your existing UI. Your roadmap gets a flagship feature without the infrastructure.
For Revenue
Wholesale pricing means you set the retail price and keep the margin. Visitor identification becomes a line item on every customer's invoice, or the premium tier upgrade that finally has a reason. A new revenue stream on your existing customer base.
For Retention
Once a customer's pipeline runs on identified visitors flowing through your platform, ripping you out means losing their warmest lead source. Intent data makes your platform the system they can't churn from.

Knock2 has transformed our outbound sales motion. It embeds insights directly into our workflow.

FH
Fionn Hart
Head of Sales · Cuedesk
Become a partner →
THE REPLAY

What happens when your customer flips the switch.

From "enable visitor identification" inside your platform to live, identified buyers in their account. No Knock2 branding anywhere. No work for your team.

10:42:14.03
Customer enables the feature
Your customer clicks "Turn on visitor identification" inside your platform. They never leave your product.
feature_flag: visitor_id ON
10:42:14.47
Tenant provisioned
One API request behind the scenes. Their account gets its own isolated tenant, tracking script, and API key.
POST /v1/tenants
201 · key issued
10:42:15.12
Script deploys
The tracking script goes live on their website through your existing site integration. Identification starts immediately.
‹/› script live on acme.com
tracking active
10:42:17.81
Visitors identified
Jordan Blackwood, VP of RevOps at Northbeam, lands on their pricing page. Name, title, and email resolve in real time, straight into your UI.
Jordan Blackwood
VP RevOps · ICP 96
10:42:18.94
You get paid
Your customer sees a powerful new feature with your logo on it. You bill them at your price, pay wholesale, and keep the difference.
$ billed at your retail
margin: yours
From feature flag to identified pipeline, all inside your product. Your customers never know we exist.
Provisioning engine active · standing by
FAQ

Frequently asked questions

Completely. Your customers interact with visitor identification inside your platform, under your brand, in your UI. Knock2 runs the identity resolution, enrichment, and data infrastructure behind the scenes. There is no Knock2 logo, login, or dashboard in your customer's experience unless you want there to be.
Small. One API call provisions a new tenant for each of your customers and returns their tracking script and API key. From there you pull identified accounts, contacts, scores, and page activity through a clean REST API, or subscribe to webhooks for real-time events. Most platforms ship a first version in a few weeks.
Platform partners buy at a wholesale fee schedule and set their own retail pricing. Whether you bundle identification into a premium tier, sell it as an add-on, or use it to win deals against competitors, the margin is yours. Talk to us and we'll walk through the schedule for your expected volume.
You do. Your customers are your customers. Each one runs in a fully isolated tenant with its own API key, and their visitor data belongs to their account. When a customer churns, you deactivate their tenant with a single API call.
Account-level identification on roughly 93% of engaged sessions, and person-level identification on about 62% of US traffic: name, title, business email, and LinkedIn, plus lead scores and full page visit history. The same engine that powers Knock2 directly powers your embedded version.
CRMs, sales engagement platforms, website and landing page builders, marketing automation tools, AI SDR products, agency platforms, and anyone whose customers run B2B websites. If your customers would benefit from knowing who's visiting their site, this fits.

Your platform. Our identity layer. Their pipeline.

Join the platforms embedding Knock2 to ship visitor identification their customers pay for.

Talk to Partnerships

Trusted by GTM Teams Everywhere

What revenue leaders say about Knock2
100x better than RB2B and the platforms I've seen in the past.
Jeremy Steinbring
CEO & Founder · RevOnyx
I was blown away with your tool… I hooked it up and within 45 minutes we booked a meeting.
Rodrigo Diaz de Rivera
VP Sales & Marketing · OrderEase
Knock2 has transformed our outbound sales motion. It embeds insights directly into our workflow.
Fionn Hart
Head of Sales · Cuedesk
One of the fastest and most useful lead tools I've ever used. I could instantly see who was on my site.
Tim Yakubson
Founder · B2B Boosted
100x better than RB2B and the platforms I've seen in the past.
Jeremy Steinbring
CEO & Founder · RevOnyx
I was blown away with your tool… I hooked it up and within 45 minutes we booked a meeting.
Rodrigo Diaz de Rivera
VP Sales & Marketing · OrderEase
Knock2 has transformed our outbound sales motion. It embeds insights directly into our workflow.
Fionn Hart
Head of Sales · Cuedesk
One of the fastest and most useful lead tools I've ever used.
Tim Yakubson
Founder · B2B Boosted
We started getting high-quality leads instantly after implementation.
Sarah Mitchell
Marketing Lead
The data accuracy is insane. Better than any platform we've tried.
John Carter
Founder
Super clean UI with powerful backend capabilities. Loved it.
Mike Johnson
CTO
Helped our sales team close deals faster than ever before.
Alex Brown
Sales Director
We started getting high-quality leads instantly after implementation.
Sarah Mitchell
Marketing Lead
The data accuracy is insane. Better than any platform we've tried.
John Carter
Founder
Super clean UI with powerful backend capabilities.
Mike Johnson
CTO
Helped our sales team close deals faster than ever.
Alex Brown
Sales Director
FAQ

Frequently asked questions

How is the 93% match rate measured?

The 93%* figure refers to account-level identification on engaged sessions (Google Analytics defines an engaged session as 10 seconds or more, or 2+ pageviews). The 62%* figure is for person-level identification on US traffic. For sales teams, this means roughly 6 out of 10 US visitors come back to your reps with a full contact profile — name, title, email, phone, LinkedIn — without anyone filling out a form.

How does Knock2 help my reps?

It turns anonymous website traffic into named prospects your reps can contact today. Every morning, your reps see a short list of identified visitors who fit your ICP — already scored, enriched with contact info, and routed into their preferred outreach tool.

Instead of grinding LinkedIn Sales Navigator for net-new prospects, reps work from a pool of people who were just on your site. Conversion rates on that pool typically run much higher than cold outbound because the person already had intent.

Does Knock2 replace my prospecting tools or complement them?

Complement. Tools like Apollo, ZoomInfo, and Sales Navigator are static databases — you search them to find cold prospects. Knock2 surfaces the specific people from your existing prospect universe who are on your website right now, with real-time intent.

Most teams use both. Apollo or Sales Nav for outbound at cold accounts, Knock2 to prioritize the warm ones who are actually browsing.

Will this create CRM bloat?

Only if you let it. Knock2 doesn't auto-push every identified visitor to your CRM. You control exactly which visitors get created as leads or contacts through workflow filters — typically a lead score threshold plus a high-intent page visit.

Most teams push only 10 to 20% of their identified visitors to the CRM (the high-quality ones) and keep the rest in Knock2's feed for reference or a broader nurture motion.

Will this work with my sales tools?

Yes. Native integrations are built for HubSpot, Salesforce, Slack, Apollo, Outreach, Lemlist, Instantly, and Clay. Identified visitors can be pushed directly into sequences, created as leads or contacts, associated with existing accounts, and routed to specific reps by territory or round-robin rules.

How does pricing work?

Plans start at $199/month (Startup) with no per-seat fees, so your whole sales team can use Knock2 without per-rep cost scaling. Most teams land on Growth ($499) or Scale ($999) once they see the volume of identified visitors their traffic generates.

See It In Action

Hear it from

Watch real teams share how Knock2 transformed their pipeline

Baseten — Six-Figure Pipeline From Website Intent
Emily Lepetos on how Knock2 powers Baseten's sales development
OrderEase — From Install to Meeting in 45 Minutes
Rodrigo shares how Knock2 became his #1 warm lead source
Podpitch — Demos in Under 60 Seconds
Neal Shulman on turning website traffic into same-day meetings
Fuse Finance — Unlocking Website Buyer Intent
Alessandro on how Knock2 turned their site into a pipeline generator

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